Donald Trump Working At McDonalds?!?

Can you imagine if “the Donald” were working for McDonalds? It would probably make a great parody for SNL or something like it. Donald (and his hair) both go bankrupt and have to resort to flipping burgers.

But as you can probably muster, this would never happen. If anything, he’d probably build a casino out of a McDonalds. It would be the most opulent, magnificent, state-of-the-art, lavish, luxurious McDonalds… EVER KNOWN TO MAN.

I kid, but the point is taken.

What does this have to do with marketing?

Well, it exposes two schools of thought – the wage system vs. the leverage system. It’ll be explained shortly.

Let’s take a closer look at Donald Trump and why he is so rich. There is only one reason… he has tons of LEVERAGE.

He has thousands of people working for him worldwide on different projects, all simultaneously. If he isn’t developing land, he’s developing TV shows or pulling publicity stunts on TV. And he has thousands of people at his beck and call.

So what? What’s the point?

The point is this – Trump is using the leverage system of having people work for him, whereas the higher percentage of people in this world are using the wages system.

In the wage system, you are paid through (usually) ONE funnel that reflects how many hours you put in. In other words, your hours are traded for dollars. You have only one source of income – yourself.

Compare this to Trump. He has dozens, if not HUNDREDS of sources of income streaming into his pockets (and his hair’s pockets… d’oh… couldn’t resist another hair joke!). And he accomplishes this through leveraging OTHER people’s time.

Putting it simply, he pays other people wages so he can earn the fruits of leverage, which is true, lavish, exotic, opulent… etc… wealth.

It’s leverage vs. wages. And you really can only become super-rich in the leverage system.

Let’s break it down…

In the wages system, you are:

1) Receiving a paycheck, usually every two weeks.
2) Being dictated what you are worth by someone else.
3) Being told what to do, when to do it, how you do it, but not necessarily WHY. You are being paid… just do it. (Ouch… kinda like slavery if you ask me…)

In the leverage system, you are (and this assumes you have worked hard and built yourself up to this point – riches do NOT come overnight):

1) Creating your own paycheck.
2) You can create it more often than once every 2 weeks.
3) YOU tell yourself what to do, when to do it, how to do it, etc. This is called being in control of your LIFE.
4) You determine what you are worth. Now this may sound like cliched platitudes – but the ultimate goal is to reach a place where you are in an upward spiral of net worth.

But not just monetarily. Ever hear of self-esteem? One ounce of self-esteem is worth 10 pounds of $100 bills. The funny thing is, they work hand in hand. The more self-esteem you have, the more ability you have to produce the kind of lifestyle you’d like through money and other means. And the more you see you can produce, the more your self-esteem expands.

Pretty cool, huh?

Again, look at Trump. Now some people would say this guy is an arrogant crusty, out of touch with today (hair?). But look at his confidence. The man knows what he wants and knows how to get it.

So here’s the question with the overly-obvious answer (I hope) for you – what model do you want to belong to – the wages or leverage system?

There you go. Thing is, it’s sometimes tricky to pick the right system that will get you focused in the right direction. I’ve written plenty about what systems are the best over my years of being in countless MLMS, etc, and the one I run right now is BY FAR the best one out there.

Check it out and become another Trump while you’re at it. Hair is optional:

http://www.hypertracker.com/go/30daymarketing/blogarticlelinks/

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Tagged as: donald, fast food, hair, leverage, marketing, mcdonalds, paycheck, trump, wages