SEO Tricks to Get Your Articles SEEN Within the First 10 Results on Google Part 2

This is a continuation of the last article on how to have your articles visible within the first 10 listings on Google. It’s article marketing at it’s finest.

In the last post we went over 5 tips:

1) Put the keywords your audience is looking for within the title of your article.

2) Put the keywords you used in the title in the first couple of sentences of your article.

3) Make sure your article is about the title you are using.

4) Always, always, always use keywords if the option is available.

5) Most people don’t know this next tip - name your pictures and files with the keywords with whichyou want to optimize your articles.

The next few tips will greatly increase your odds of getting into the top ten spots if you are consistent and apply what is taught here.

1) “Ping” your posts. Pinging is a way to let RSS information aggregators know that there has been an update on your site. When sites receive a ping from you, they send out their bots, AKA spiders, to search and catalogue your site. This directly affects search engine rankings, so use it carefully and only after you have followed the previous tips with care.

You can ping posts on a platform like Wordpress which has it built in, or, you can install some RSS code on your website which, when clicked, will notify various sites that you have new content. You can set this up yourself or have your webmaster do it for you.

Most website packages or hosts have pinging included. Be sure to ask about it if you aren’t sure how to use it. Usually it’s a matter of installing the code and then clicking a button on your website whenever you want to ping. It can also be automated.

Note: do not ping one article more than once per hour. Multiple pings of the same article can cause the aggregators to list you as a spam account and blacklist or suspend you. Not a good thing. Also, if you automate, make sure the scripts don’t go overboard and send multiple pings within a short period of time.

2) Bookmark your articles. This is a way to share your content directly with other sites. You “bookmark”, or share your content, usually in the form of a link and title, on sites that specialize in categorizing them.

This can do wonders for your search engine rankings since they are looking for “backlinks” to gauge how popular your website is, and therefore, how relevant it can be to a search.

The more sites you bookmark on, the better – however, proceed with caution. Much in the same vein as pinging, if you over-bookmark, Google et al will become suspicious and blacklist you, preventing your meteoric rise to the top 10 listings.

It is recommended that you ping all of your posts to the RSS feeds and only 50% of your articles should be bookmarked. This is simply what the search engines like at this time.

How many sites should you bookmark to?

If you look around, you’ll notice there are hundreds, if not thousands of bookmarking sites out there. It shouldn’t be necessary to submit to them all, but you should definitely submit to some of the bigger ones like del.icio.us and digg.com. These sites hold a lot of weight with Google.

You can submit to as many as you’d like, but you shouldn’t have to go beyond 50.

Also note that you have to set up accounts on each individual site to which you submit. This can take a lot of time on your part in the beginning, but is a one-time setup for a lifetime of instant submissions. It can really pay off when you submit your new articles to 50+ bookmark sites with one click!

In the next (and last) part of this series, we will explore several pitfalls you need to avoid when doing article marketing for SEO. Stay tuned…

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Tagged as: article marketing, feeds, keywords, ping, rss, seo